Dairy Fully Fueled Returns:
32 Illinois and Missouri schools win coveted spot on schools tour
Springfield, IL, October 12, 2010 Students at Elizabeth Graham Elementary
School are getting ready to celebrate their most recent outstanding
achievement in building success beyond the classroom. The gymnasium is
being prepared for the October 26th event, when Graham Elementary will be
recognized for its efforts in building healthy student bodies. Far from
the traditional awards ceremony however, this celebration will have them
running, jumping, climbing and and tossing their way into recognition.
Elizabeth Graham Elementary School has been awarded a stop on the 2010
Dairy Fully Fueled Tour. The program, featuring a mobile dairy-themed
playground designed to help spread the word about dairy’s place in a
healthy lifestyle, is making a return to the Illinois and Missouri area.
Dairy Fully Fueled, which reached over 12,500 students on its original
trek in 2009, is sponsored by St. Louis Dairy Council and funded by local
The program will transform Elizabeth Graham’s gym into an interactive
playground. Students will navigate their way through eight interactive
stations that include inflatable equipment, such as a food pyramid
climbing wall and a string-cheese bungee run. They can also walk through a
locker room-themed exhibit to see how they size up to professional
football players. “Measure Up” features a display of official NFL football
gear, including shoulder pads, helmet, team jersey and shoes. Students are
invited to try on the equipment while being encouraged to fill up on
healthy foods to reach their maximum potential.
Aiming to connect kids with dairy in a completely new way, Dairy Fully
Fueled won accolades in 2009 from students, teachers and school
administrators. The overwhelming success of the inaugural tour played a
role in this year’s return to the area. “With 96% of students reporting
that ‘it rocked!’ we are thrilled to be able to reward more schools who
are making a difference in student health and wellness,” notes Joyce Fikri
nutrition educator for St. Louis Dairy Council’s Springfield office.
As in 2009, schools went through a qualifying process to earn a spot on
the tour and reported their activities related to nutrition and physical
activity. In addition, schools were required to be enrolled in Fuel Up to
Play 60, the national youth-led program from the National Dairy Council
and National Football League. The 32 winning schools were randomly
selected from 75 qualifying applications.
Stephanie Schwab, physical education teacher for Graham School spearheaded
the effort to bring the Dairy Fully Fueled Tour to the school. The
school’s application highlighted activities including sharing a daily
nutrition tip and all student participation in a daily exercise at the
start of school.
As in 2009, local processors including Prairie Farms Dairy, will team with
St. Louis Dairy Council by providing nutrient-rich flavored milk samples
to students at the Fueling Station. Allowing students to experience the
great taste of flavored milk helps enforce the program’s message that
dairy foods provide power to fuel active bodies.
For more information or to schedule an interview on the Dairy Fully Fueled
Tour, please call Joyce Fikri at 217-726-8480 or visit HYPERLINK